Latest Episodes
35

Your Xmas project: Google Business Profile
If you're looking for a nice short project over Christmas that won't take up too much time, and will give you a very clear...
34

The need for constant improvement
You've heard of kaizen, right? The Japanese concept of continuous improvement. Probably something you do with your delivery... but what about constantly improving your...
33

The joy of being idle
I'm taking you out for a pleasant winter walk this week. Let's talk about an inspirational podcast I've been listening to, and how it's...
32

Sales trojan horses build relationships with leads
You know what a trojan horse is, but did you know you can use them in sales? They are part of what's known as...
31

Use pre-suasion to set context in marketing
Pre-suasion is the process of setting context to your MSP's marketing, also known as framing. Put another way, it's how to get people sympathetic...
30

The real purpose of life
I made a short guest appearance on national radio here in the UK last week, when the host on a speech station was talking...