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I'm sure you've heard by now that we've launched a second membership designed to help you win co-managed IT clients. Marketing that works well on business owners actually THREATENS IT directors. That's because the psychology is different, as is the language and marketing materials you must use. Hence our second membership. Right now, we're giving you free access to the new co-managed marketing for a month. Have you looked at it yet?
Paul's 5 min Monday Motivation for 13th April 2026
A reality of our day-to-day existence is that we are utterly and completely inundated with digital marketing, yet in a B2B sense, there's little...
One of the phenomenons I see within marketing is that when something's been there for a number of years, people just get bored with...
We're so busy as business owners that we often get our priorities completely wrong. Exercise is a great example of that. It's too easy...