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So you did a great job for a delighted client and you want to ask them for social proof - a testimonial or a review. Great! But don't leave it too long... as I explain this week, their desire to provide this for you will quickly fade.
Also: The theme of next week's MSP Marketing Edge content, and our new marketing campaign on data backup and testing.
Paul's 5 min Monday Motivation for 15th July 2024.
Right now we're focusing on the 3 step lead generation system that the MSP Marketing Edge is built on. Our recent product release makes...
Pre-suasion is the process of setting context to your MSP's marketing, also known as framing. Put another way, it's how to get people sympathetic...
As the owner of the business, you're the leader of your team of course. And that brings with it many responsibilities - some of...