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So you did a great job for a delighted client and you want to ask them for social proof - a testimonial or a review. Great! But don't leave it too long... as I explain this week, their desire to provide this for you will quickly fade.
Also: The theme of next week's MSP Marketing Edge content, and our new marketing campaign on data backup and testing.
Paul's 5 min Monday Motivation for 15th July 2024.
Have you heard of the concept of Minimal Viable Product? It's where a SaaS company launches the first iteration of their software just to...
You have an email database, right? And you're sending out the email we give you at least once a week? Please say yes... because...
Almost every single business owner hates complaints. And that's because the business is a reflection of us. It's our baby. It's our personal identity....