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So you did a great job for a delighted client and you want to ask them for social proof - a testimonial or a review. Great! But don't leave it too long... as I explain this week, their desire to provide this for you will quickly fade.
Also: The theme of next week's MSP Marketing Edge content, and our new marketing campaign on data backup and testing.
Paul's 5 min Monday Motivation for 15th July 2024.
Both the best and worst thing about running your own business is that you are accountable to NOBODY. So long as you have clients...
One of the biggest challenges with your marketing is influencing people's hearts rather than their brains. How they feel about you will dictate whether...
I've been reading an INSANE book, that is itself an update of another insane book I've been recommending to members for years. If there's...