Use pre-suasion to set context in marketing

Paul Green's 5 min Monday Motivation

Nov 18 2024 | 00:04:21

00:00 / 00:04:21

Hosted By

Show Notes

Pre-suasion is the process of setting context to your MSP's marketing, also known as framing. Put another way, it's how to get people sympathetic to your message before they experience it.

That would be very useful, right? And especially when you are trying to improve their cyber security. Let's explore how to do that in less than 5 minutes.

Paul's 5 min Monday Motivation for 18th November 2024

Other Episodes

Episode 59

June 02, 2025 • 00:03:48

How to get Endless Customers

I've been reading an INSANE book, that is itself an update of another insane book I've been recommending to members for years. If there's...

Episode 13

July 15, 2024 • 00:04:37

Collect the social proof before it's too late!

So you did a great job for a delighted client and you want to ask them for social proof - a testimonial or a...

Episode 33

December 02, 2024 • 00:04:30

The joy of being idle

I'm taking you out for a pleasant winter walk this week. Let's talk about an inspirational podcast I've been listening to, and how it's...