Use pre-suasion to set context in marketing

Episode 31 November 18, 2024 00:04:21
Use pre-suasion to set context in marketing
Paul Green's 5 min Monday Motivation
Use pre-suasion to set context in marketing

Nov 18 2024 | 00:04:21

/

Hosted By

Paul Green

Show Notes

Pre-suasion is the process of setting context to your MSP's marketing, also known as framing. Put another way, it's how to get people sympathetic to your message before they experience it.

That would be very useful, right? And especially when you are trying to improve their cyber security. Let's explore how to do that in less than 5 minutes.

Paul's 5 min Monday Motivation for 18th November 2024

Other Episodes

Episode 51

April 07, 2025 00:05:11
Episode Cover

Deep questioning uncovers what prospects really think

The more you understand about someone's true desires and motivations, the easier it is to sell to them. There's a very simple five word...

Listen

Episode 102

March 30, 2026 00:05:04
Episode Cover

Today's crisis is tomorrow's vague memory

There are very few true crises that you will remember in ten years' time. But when you are in the middle of them, they...

Listen

Episode 29

November 04, 2024 00:05:00
Episode Cover

Are you using our WebTools?

We have some very cool tools for your website at https://portal.mspmarketingedge.com/webtools. Are you using them?   They're your secret weapons to create a compelling, interactive...

Listen