Hosted By
You've probably heard that phrase before. It's confusing for some because most consumer products are sold on the strength of the brand not the people. But in B2B sales it's critical. and today I'll tell you how it should affect 1) your MSP's marketing and 2) your sales.
Also: The theme of next week's MSP Marketing Edge content, and our direct support is closed today for a public holiday.
Paul's 5 min Monday Motivation for 27th May 2024.
Tell me, when you sign a new client, how long do you ask them to commit for? If it's not three years as standard,...
I'm going to let you into a MASSIVE secret of mine today... years ago, I got really, really good at remembering people's first names...
One of the biggest challenges with your marketing is influencing people's hearts rather than their brains. How they feel about you will dictate whether...