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You've probably heard that phrase before. It's confusing for some because most consumer products are sold on the strength of the brand not the people. But in B2B sales it's critical. and today I'll tell you how it should affect 1) your MSP's marketing and 2) your sales.
Also: The theme of next week's MSP Marketing Edge content, and our direct support is closed today for a public holiday.
Paul's 5 min Monday Motivation for 27th May 2024.
Tell me, do you have a roadmap for developing and growing your MSP? Or do you just zig and zag your way round problems...
Whenever I got for a walk, run or drive anywhere, I'm learning. There's always an audiobook in my ears, refreshing my knowledge on something...
There's a simple 3 step marketing strategy that drives the MSP Marketing Edge. And it's the third step which many people skip - yet...